Free webinar: A charity leader's guide to diversification.
What does diversification actually mean, and is it always the right thing to do? When funding gets tight, the pressure to diversify can feel overwhelming. New income streams, new activities, new audiences.
In this session, Blumer Leah Selinger makes the case for a more nuanced approach to ‘diversification'. Instead of throwing everything you have at the wall and seeing what sticks, what if you focus on getting better at what you already do, and find more ways to make it pay.
The session will include a live conversation with Mike Staples, CEO at South of Scotland Community Housing (SOSCH), and will show how this charity, exploring new ways to raise funds, is choosing to sweat its assets, rather than simply try random things, and the broader benefits of doing so.
Friday 23 September
10:00 am
30 mins - Online!
Book your seat!
You'll come away with:
- A better understanding of what income diversification might look like for your organisation
- A practical way to assess what your organisation already has that someone else would pay for
- The confidence to say no to things that look like opportunities but aren't
We welcome charity CEOs and senior leaders, fundraisers and finance leads, and anyone who's ever started a new income stream and quietly wondered if it was worth the effort.
Book your seat!
About Leah
Leah Selinger has over two decades of experience as a fundraiser and senior manager in the voluntary sector, and has spent the past decade running her own consultancy, Selinger Consultants, working with charities and social enterprises to become more effective, sustainable and financially resilient.
Her consulting work covers governance, strategy and income generation, including board effectiveness reviews, theory of change development and income diversification strategies. She has particular depth in the social welfare, criminal justice and arts sectors, and is known for pragmatic, evidence-based advice that reflects real sector knowledge rather than off-the-shelf frameworks. Leah is also an experienced and engaging trainer and facilitator, delivering workshops on strategy and fundraising, and has developed online courses on application writing and pricing for income generation.
Prior to founding Selinger Consultants in 2012, Leah held Director of Fundraising posts at Youth Music and Fairbridge, a youth development charity. Leah is Chair of Governors at a primary school in Hertfordshire, and is Chair of Trustees at Watford Women’s Centre.
You can connect with Leah on Blume, here!
About Blume:
Alexander Stevenson is the founder of Blume, which has provided experienced freelancers for more than 150 small charities. He has previously worked as a consultant, a CEO, a Chair and a Treasurer twice.
Blume connects experienced freelancers with charities who need flexible, high-quality and experienced support. Our platform makes it easy to find, hire, and pay your next freelancer, minimising your admin work.
You can book a free consultation, here.