Free Resource: Where should small charities start with evaluation?
Evaluation often gets pushed to the bottom of the to-do list for small charities, but it doesn't have to be complicated or overwhelming. This free resource breaks down impact measurement into manageable, practical steps that work for organisations with limited time and capacity.
Download your free copy
What's inside
Sarah guides you through a straightforward three-step process:
Step 1: Building a Simple Theory of Change. Capture what you're aiming to achieve and how you'll get there, all in one clear framework.
Step 2: Creating a Light-Touch MEL Framework. Develop a Monitoring, Evaluation and Learning plan that helps you track progress without drowning in data.
Step 3: Choosing What to Measure. Focus on what truly matters and what's genuinely possible, avoiding the trap of measuring everything just for the sake of numbers.
The resource includes practical examples, helpful tables, and common pitfalls to avoid, making it easy to apply these principles to your own work.
Why small charities need this
In today's funding landscape, impact reporting isn't optional. It's how you differentiate yourself and secure the support your work depends on. Funders want evidence that their investment makes a difference. Donors need confidence that their contributions are well-stewarded. But knowing evaluation is important and knowing where to start are two different things.
This guide shows you how to build an evaluation approach that serves multiple purposes: understanding what's working in your programmes, telling confident stories to funders and supporters, and focusing your limited time and energy on doing more of what truly makes a difference. This is evaluation is designed for the reality of small charity life: strategic, proportionate, and genuinely useful rather than just another administrative burden.
Ready to make evaluation work for your charity?
Download your free copy
Or need hands-on support? Sarah is available to help you develop your Theory of Change, build your evaluation framework, or sense-check what you're already doing. Just click here to get in touch.